Fenway Sports Group (FSG), led by John W. Henry, is reportedly targeting the Boston Celtics. FSG, which owns Liverpool FC, also holds stakes in MLB’s Boston Red Sox and NHL’s Pittsburgh Penguins. Now, they are eyeing the NBA champion Celtics, which have been up for sale since the Grousbeck family’s announcement last July.
The Celtics’ Sale and Bidding Process
The Celtics announced they were selling the franchise after winning the NBA Finals. FSG is one of several bidders emerging for the team. The bidding process is expected to conclude by January 23rd, with the option for the top bids to enter a final round for consideration. The sale could reach over £5bn ($6bn).
If FSG succeeds in acquiring the Celtics, they will inherit one of the NBA’s most prestigious teams. The franchise remains an immediate title contender and boasts a roster valued at the third-highest in the league, currently operating deep in the luxury tax.
FSG’s Expanding Sports Portfolio
FSG is actively expanding its portfolio in sports, including investing £2.4bn ($3bn) into the PGA Tour. This marks the group’s continued diversification into different sporting sectors beyond their ownership of major teams like Liverpool.
Meanwhile, Liverpool FC is performing excellently this season under FSG’s leadership. The team is at the top of the Premier League and in contention for multiple major trophies despite a relatively quiet transfer window.