Los Angeles has become the undisputed capital of the YouTube creator economy. Long before short-form video exploded, LA was already home to Hollywood studios, talent agencies, and production infrastructure.
When YouTube creators began turning into full-scale entertainers, many of them gravitated toward Los Angeles to collaborate, scale their brands, and tap into opportunities that blur the line between traditional media and digital content.
From prank channels and vlogs to beauty empires and music-driven creators, LA-based YouTubers consistently shape online trends watched by millions across the United States and beyond.
What separates Los Angeles creators from the rest is not just follower count, but influence. These YouTubers often branch into television, film, music, fashion, and business, turning channels into full-fledged brands.
Below is a carefully selected list of the Top 10 Most Popular YouTubers From Los Angeles, focusing on creators who either originated in LA or built their careers there and continue to define YouTube culture for American audiences.
1. MrBeast (Jimmy Donaldson)
Although not originally from Los Angeles, MrBeast has established a major presence in the city due to its production advantages and creator ecosystem. With over 200 million subscribers, MrBeast is the most influential YouTuber in the world.
His high-budget challenge videos, philanthropy-driven content, and viral stunts have redefined what is possible on the platform. LA plays a key role in his collaborations, brand deals, and large-scale productions, making him an essential part of the city’s YouTube landscape.
MrBeast2. Logan Paul
Logan Paul is one of the earliest examples of a YouTuber successfully transitioning into mainstream fame. Based in Los Angeles during the height of his YouTube career, Paul built his audience through daily vlogs, outrageous stunts, and celebrity collaborations.
Over time, he evolved into a multi-industry figure, launching the Prime energy drink, hosting a major podcast, and becoming a WWE superstar. His LA-era YouTube dominance helped define influencer culture in the late 2010s.
Logan Paul3. David Dobrik
Few creators are as closely tied to Los Angeles YouTube culture as David Dobrik. His fast-paced vlogs, centered around his friend group known as the Vlog Squad, became some of the most-watched videos on the platform.
Based almost entirely in LA, Dobrik’s content thrived on the city’s social scene, celebrity access, and party culture. At his peak, his videos regularly surpassed tens of millions of views, cementing him as one of the most recognizable YouTubers in America.
David Dobrik4. James Charles
James Charles emerged from Los Angeles as one of the biggest beauty creators in YouTube history. As the first male CoverGirl ambassador, he brought mainstream attention to beauty YouTube and helped normalize male beauty influencers in the US market.
His LA-based studio content, celebrity collaborations, and product launches turned his channel into a powerful brand. Despite controversy, his influence in shaping beauty content remains undeniable.
James Charles5. Emma Chamberlain
Emma Chamberlain represents a different side of Los Angeles YouTube fame. Her casual, self-aware vlog style stood out in a sea of polished influencer content. After moving to LA, her relatable approach resonated strongly with Gen Z audiences across the United States.
She later expanded into podcasting, fashion partnerships, and luxury brand ambassadorships. Emma’s success shows how LA creators can thrive without traditional “Hollywood-style” content.
Emma Chamberlain6. Markiplier (Mark Fischbach)
Markiplier is one of the most respected gaming YouTubers based in Los Angeles. Known for his horror game playthroughs, comedic timing, and strong community engagement, Markiplier built an audience that values both entertainment and authenticity.
Operating from LA allowed him to expand into higher-quality productions, charity livestreams, and original YouTube series. His influence extends beyond gaming into storytelling and digital filmmaking.
Markiplier (Mark Fischbach)7. Liza Koshy
Liza Koshy’s rise to fame is deeply connected to Los Angeles. After transitioning from Vine to YouTube, she quickly became one of the platform’s most-watched female creators.
Her energetic comedy sketches, physical humor, and expressive personality helped her stand out. LA opened doors to hosting gigs, acting roles, and brand endorsements, turning her into a crossover star admired by both online audiences and mainstream media.
Liza Koshy8. FaZe Rug (Brian Awadis)
FaZe Rug is one of the most popular gaming and lifestyle YouTubers based in Los Angeles. Known for his Call of Duty content, prank videos, and family-focused vlogs, he built a loyal fanbase among younger US audiences.
His connection to FaZe Clan and consistent LA-based collaborations helped him expand beyond gaming into lifestyle entertainment, making him one of the most recognizable creators in Southern California.
FaZe Rug (Brian Awadis)9. Jeffree Star
Jeffree Star is one of the most controversial yet influential YouTubers to ever come out of Los Angeles. Starting as a MySpace musician, he reinvented himself as a beauty mogul through YouTube.
His makeup reviews, industry exposés, and dramatic storytelling drew millions of viewers. More importantly, his LA-based brand, Jeffree Star Cosmetics, became one of the most successful influencer-led beauty companies in the US.
Jeffree Star10. Casey Neistat
Although now less active on YouTube, Casey Neistat’s impact on Los Angeles creator culture remains significant. His cinematic vlogging style changed how creators approached storytelling and production quality.
While he is strongly associated with New York, many of his later projects and collaborations were tied to Los Angeles, especially in brand filmmaking and creator mentorship. Casey helped legitimize YouTube as a serious creative platform for American audiences.
Casey NeistatLos Angeles offers creators something few other cities can: instant access to talent, production resources, brand deals, and cross-industry opportunities. Many YouTubers relocate to LA not just for fame, but for scalability. The city allows creators to turn personal channels into companies, podcasts into networks, and viral videos into long-term careers.
For US audiences, Los Angeles YouTubers often feel like a bridge between internet culture and mainstream entertainment. They appear on talk shows, launch consumer brands, and collaborate with celebrities, all while maintaining direct relationships with fans through YouTube.
As digital media continues to evolve, Los Angeles remains the epicenter where online influence meets traditional fame. The creators listed above are not just popular—they are architects of modern internet culture, shaping how millions of Americans consume entertainment every day.
