Wimbledon is watching social media to safeguard players from cyberbullying

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Spectators sit under an umbrella

The All England Club is using social media to protect Wimbledon players from cyberbullying this year. Tournament director Jamie Baker mentioned they’re quietly monitoring social media to find any harmful content. They’re not only relying on players’ reports anymore. If there’s an issue, their security team steps in.

This approach is like what the French Tennis Federation did last year at the French Open. They used AI to block negative comments. Baker believes this step is positive for athletes.

Wimbledon Tennis Championship in London

AI helps at Wimbledon, but people also watch social media for harmful posts during the two-week tournament ending July 14.

Players can sign up for the service and get scans of their social media. Posts might include angry comments from gamblers, racist remarks, or even death threats.

“If we see anything concerning, we talk to the player,” Baker said. “This helps players officially report what’s happening.”

Written by Christopher Harris

Christopher Harris is a marketing strategist and senior editor who founded World Soccer Talk, a platform dedicated to soccer news and analysis. He has extensive experience in sports media and marketing

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